| East African Cables are continuing their growth by opening a second production plant in Nairobi. The telecommunication cable market in Africa is huge and one of th efastest growing in the world and East African Cables are certainly making the most of it.
Second production plant in Nairobi to be opened by East African Cables |
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The plant, which is set to be open in July, is part of the company’s Sh1 billion expansion plan initiated two years ago to augment its presence in the local and regional market. East African Cables Group managing director, Mr Mugo Kibati, on Friday said the new plant would enable his company to manufacture new generation cables for electrical, telecommunication and related uses. The firm will also produce fibre optic cables.
“The new plant will handle all new generation cable manufacturing needs and is benchmarked against the best in the world. The new factory premises will also serve as our regional corporate headquarters,” Kibati said. He said the new facility would consolidate and entrench the company’s position as the top manufacturer and supplier of power cables and conductors in the region. He said the firm’s expansion binge had taken it to Rwanda from where it plans to serve neighboring countries.
“We are already in Rwanda but we are not planning to build a factory there. We will export our products as we study the market,” he said. Kibati was speaking during a media briefing where the company launched a brand awareness campaign to be guided by a new slogan dubbed “Connecting Lives”. He revealed a challenge of the company’s growth was the prevalence of sub-standard cables imported from the Far East.”Sub-standard imports present safety concerns as evidenced by fire incidents triggered by electrical faults,” he said. He also disclosed that the company would not spare any efforts in its quest to serve the fast growing telecommunication cables segment. “The market potential for telecommunication cables is huge,” he said. |